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Product workflows

A day in the operation, with Bounty.

Nine moments every iGaming operator knows, and how teams work through them in Bounty, from the first question to the follow-through.

These are product workflows, not customer results. Pilot results will appear here with the operator's permission.

Nine workflows, four product areas.

  • Operations directorInsightsChat

    The morning management review

    Monday, 08:30. The weekend numbers are in and the leadership call starts at 09:00.

    1. Open the dated Overview and the Daily Report
    2. Spot that sportsbook NGR moved
    3. Ask Chat why, and follow the investigation

    Walks into the call with the movement, the driver and the evidence, on one consistent period.

    See the team page
  • CFOChatInsights

    Explaining the revenue drop

    The board pack is due and NGR is down on last month.

    1. Run an NGR investigation for the month
    2. Check margin, activity and bonus cost branches
    3. Copy the finding as a briefing summary

    A board-ready explanation with its period, definitions and limits attached.

    See the team page
  • Marketing leadInsights

    Reviewing acquisition quality

    Budget reallocation for next quarter, and every channel claims it performs.

    1. Compare channels on imported spend and conversion
    2. Open FTD cohorts by source
    3. Check like-aged cohort retention

    Channels judged on the value of the players they bring, not just the sign-ups.

    See the team page
  • CRM operatorBounty Pulse

    Planning today's outreach

    A new day, a limited send budget, and thousands of players.

    1. Open a Next Best Action group in Pulse
    2. Review player context and suppression signals
    3. Prepare the campaign plan from the audience

    A relevant, reviewed campaign plan ready for your messaging provider.

    See the team page
  • CRM managerBounty Pulse

    Protection before promotion

    A reload offer is about to go out to a high-value group.

    1. See the RG concerns flagged in Pulse
    2. Open the RG case and its history
    3. Follow the protective workflow first

    Potentially vulnerable players are reviewed before any commercial action.

    See the team page
  • VIP leadBounty PulsePAM+

    The weekly VIP service review

    Twelve VIPs have changed behaviour this week. Who needs a call?

    1. Review VIP value and lifecycle in Pulse
    2. Check tier, benefits and points in PAM+
    3. Assign the calls to account managers

    Every high-value player has an owner and a reason for the next contact.

    See the team page
  • Affiliate managerInsightsPAM+Chat

    Preparing a partner review

    A top partner by sign-ups wants a better deal.

    1. Rank partners by FTDs, NGR and cohort value
    2. Open the partner's recent cash activity
    3. Review the modelled commission estimate

    A partner conversation grounded in player value, with NGR and cashflow kept apart.

    See the team page
  • Support agentPAM+

    Resolving a player ticket

    A player asks why a withdrawal is still pending.

    1. Find the player in PAM+
    2. Review deposits, withdrawals and sessions
    3. Reply and add an internal note on the ticket

    One coherent answer, and the full history saved with the player.

    See the team page
  • Regional retail managerChatInsights

    Finding the struggling shop

    The region looks fine on average. One shop does not.

    1. Compare counties and regions on the same period
    2. Drill into the underperforming shop
    3. Ask Chat a retail follow-up in context

    The outlier found and explained, without mixing retail and online.

    See the team page

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