Know your VIPs before they go quiet.

Value, lifecycle and behaviour on one screen, with a daily list of who needs attention and the program tools to look after them.

Book a Pilot
Ask BountySample data
TodayVIPs go quiet before anyone notices.
At-risk VIPs23+9
NGR at risk€186K30 days
Days since last deposit
7 to 13 days12
14 to 20 days7
21 days or more4

Why23 VIPs have not deposited for over a week, against their usual three-day rhythm.

Sound familiar?

What slows teams like yours down.

Signals arrive too late

A high-value player drifts for weeks before anyone notices.

Context is scattered

Deposits in one tool, sessions in another, notes in a spreadsheet.

Programs run on memory

Tiers, benefits and points live in documents instead of a system.

What you use

The parts of Bounty your team lives in.

Bounty PulseThe AI CRM built for iGaming.
  • Player detail with value, lifecycle and behaviour tabs
  • VIP management and Next Best Action queues
  • Contact timing and suppression signals
InsightsRepeatable views of the business.
  • VIP analytics and cohort retention
  • Player segmentation by value and lifecycle
PAM+Player access management, the back office.
  • VIP program: levels, benefits and points ledger
  • Members roster and VIP analytics

A typical day

How the work flows.

  1. 01SpotPulse surfaces VIPs whose activity or value is changing.
  2. 02UnderstandOpen the player: value, lifecycle and behaviour together.
  3. 03PlanPick the next best action and prepare the outreach.
  4. 04ProtectResponsible gambling concerns stay visible before any promotion.

FAQ

VIP and retention: common questions

How does Bounty flag at-risk VIPs?

Pulse combines value, lifecycle and behaviour signals into player groups and next best actions. These are modelled signals that support your team's judgement, not predictions of what a player will do.

Can we manage our VIP program in Bounty?

Yes. PAM+ holds VIP levels, benefits, members and a points ledger. Automatic accrual and fulfilment depend on integration with your platform.

Are responsible gambling checks part of VIP work?

Yes. RG concerns stay visible in Pulse so potentially vulnerable players receive protective handling before commercial action.

Other teams

Bounty across the operation.

Bring Bounty to your team.

Book a pilot. We set it up in your environment with your data and definitions.

Pilot on your data

Pilot: your data, in your environment. Demo: sample data, access reviewed within one business day.